by Carmen Chesson | Apr 14, 2025 | Musings
If you’re running a premium service business, whether you’re a coach, wellness entrepreneur, tradie or tech consultant, you’ve probably invested in Google Ads or other paid campaigns to bring in leads. But are those ads converting, or are you dumping money each month...
by Carmen Chesson | Nov 17, 2024 | Musings
In the grand laboratory that is our digital age, a new alchemy has materialised. The fusion of human spirit with artificial intelligence. Two elements, distinct yet complementary. On one side, the unbridled power of AI writing – a force of potential, capable of...
by Carmen Chesson | Jan 15, 2024 | Musings, Uncategorized
I connected with a former naturopath turned web designer recently to see how we can support each other. Trust is hard to build in the dense online world, and nothing beats word-of-mouth referrals to marketing services I can’t provide. I write the words and help you...
by Carmen Chesson | Jan 1, 2024 | Musings
Yes, you guessed it. It’s a New Year’s contemplation post. But relax, it’s schmaltz-and-cheese-free. I’m not really a festive person, but I do embrace the reflective energies that swirl with the culmination of another year. Will much change after the 1st of January...
by Carmen Chesson | Apr 20, 2023 | Musings, Uncategorized
It’s not breaking news that social media has changed how we transact information and impacted our brain development, function and cognitive ability, interpersonal skills, empathy capability, and self-esteem, particularly with young people as they rely more on virtual...
