The alchemy of human and machine

The alchemy of human and machine

In the grand laboratory that is our digital age, a new alchemy has materialised. The fusion of human spirit with artificial intelligence. Two elements, distinct yet complementary. On one side, the unbridled power of AI writing – a force of potential, capable of...
Will AI eat itself?

Will AI eat itself?

I breathed a sigh of relief recently and also felt a tad smug if I’m being totally honest. Anyone who has followed me for a while knows I’ve had a bit to say about the rapid emergence of AI tools, its inherent biases being perpetuated and what it could mean for the...
Integrity Is Not A Marketing Strategy

Integrity Is Not A Marketing Strategy

What does integrity mean to you? It was a question in an online community I’m part of, and I couldn’t help but join the conversation. I love language exploration and hearing what words mean to others and how they apply them to their lives, as it reveals things about...
Overcoming holistic health marketing resistance

Overcoming holistic health marketing resistance

Despite the undeniable importance of marketing for any business hoping to succeed, many holistic health and wellness coaches and practitioners have a peculiar antipathy to it. In connecting with holistic health practitioners, from sound healers and ayurvedic...